Cynthia Harnest (Business Advisor)

Fort Worth native Cynthia Harnest has been a Business Advisor for the SBDC for the past eleven years. She graduated from R.L. Paschal high school and received her Bachelor’s from the University of Texas in Austin, entered the banking industry, but her true calling was entrepreneurial. She headed to the sunny beaches of San Diego, California where she started her own business, the San Diego Delivery Pool, which is a cooperative effort to delivery flowers in a more efficient manner. Cynthia spent the next 10 years building up the company and working the last five years on earning a Master’s degree in Organizational Developmental Psychology from the California School of Professional Psychology, which is now Alliant International University.

With Fort Worth always crossing her mind, Cynthia sold her California business and returned to Texas. Wanting to share her experience, she now helps others that want to either start or grow their own business. Cynthia works with a broad spectrum of businesses and is certified as a QuickBooks Pro Advisor. Given her diverse business background, Cynthia is able to give clients advice, direction, and motivation.

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Cle Royal (Business Advisor)

Cle Royal has 19 years of experience as a Business Advisor/Instructor at the Tarrant SBDC. Cle, a veteran, has been a small business owner and a consultant to three national small business associations, including the National Association for the Self Employed. Cle came to small business from very large company where he was a manager of financial reporting for a New York Stock Exchange company.

Cle is a QuickBooks Pro Advisor, and says he speaks four “foreign languages”: Accounting, Marketing, Finance, and Business planning. Cle is passionate about small business. He gets to act on that passion when he facilitates entrepreneurs through self-discovery to learn how to improve their business. Oftentimes Cle collaborates with his colleagues to serve client’s needs. When a client needs assistance in preparing financial projections, determining impact of a chosen business entity structure on profits, such as sole proprietorship or corporation), or troubleshooting QuickBooks, Cle can help.

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Efren Villanueva (Business Advisor)

Efren Villanueva has served as a business advisor for nearly twenty years. The last five years he provided business assistance advice to the Army National Guard service members and veterans in Texas and other states. He worked for the Lubbock SBDC for twelve years as a senior business advisor and served as an Associate Director. He received his Bachelor of Business Administration and a Master of Science from Texas Tech University. After college his business plan helped him to secure loans to construct a mini strip mall. He designed plans, secured financing, and supervised the different phases of a construction project. Afterwards he operated his business for more than twelve years. He assisted others to develop their businesses.

He is fluent in Spanish and is an advocate for small and minority business. He has worked with various chambers of commerce in different capacities including: member, committee work, fund raising, small business development, board member, and chairman. He has been recognized by various organizations for his advocacy for small business and work in business assistance and development. He and his wife Lucy have four children. All four completed their bachelor degrees and two completed master’s degrees. One of their children is both a Bill Gates Millennium Scholar and a Leadership Enterprise for a Diversified America (LEDA) scholar.

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